Our Team

Will Barrios, Founder

Will Barrios is the founder of Tatro. A former theater kid, still theater kid at heart, Will has revised his early childhood vision into a toy with an endless depth of fun.

Will worked in theater in New York City from 2003 - 2013 working as an actor and later at several casting offices and talent agencies like Creative Artists Agency. He's also worked in Business Development at Teach For America. Will studied Scenic Design at Fordham University and later moved into Prop Coordination. He's worked on theater productions regionally, Off-Broadway and Broadway on such shows as Kinky Boots, If/Then, Rocky, I’ll Eat You Last, Ever After, Betrayal, Emotional Creature, 42nd Street, Chaplin, Sweet Charity; and I Love You, You’re Perfect, Now Change.

Jeff Hinchee, Illustrator

Jeff Hinchee is an illustrator and designer based in Brooklyn, New York. Clients include Penguin Random House, Interview Magazine, Chance Magazine, Broadway Box Office, Broadway Impact, Working Artist Theatre Project, a spate of lovely regional magazines, the odd recording artist, and SparkleBurp, with whom he has created the children’s app Tunnel Park.
As a set and costume designer he has worked on over 100 productions, and as an associate and assistant designer has created original artwork and recognizable illustrations for shows such as The Wiz Live! on NBC, Something Rotten, Finding Neverland, Pippin, and Frozen on broadway. Other selected productions include The 2015 European Games, Hairspray Live!, Macbeth at Lincoln Center, An American in Paris, The Addams Family, Cirque du Soleil Paramour, and I’ll Eat You Last.

He has recently been recognized with an Art Directors Guild Award, by American Illustration, as well as 3x3 Illustration. BFA Carnegie Mellon University, Drama, MFA Savannah College of Art and Design, Illustration

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